Head to head · 2026
Brevo vs Moosend
Quick answer
Brevo is the better fit for small businesses and solopreneurs starting email marketing. Moosend is the better fit for small businesses that want automation without enterprise complexity. On our scores Brevo comes out ahead overall (4.4 out of 5).
Brevo
Brevo gives small businesses email, SMS, WhatsApp, automation and a basic CRM in one platform, with a free plan that stores up to 100,000 contacts and sends 300 emails a day. Pricing is driven by email volume, which can be cheaper than contact-based tools. Check the contact limits on low-volume paid tiers before you commit.
- ✓Free plan stores up to 100,000 contacts and sends up to 300 emails a day
- ✓Paid plans priced by monthly email volume, not list size
- ✓Unlimited automated workflows from the Standard plan, plus A/B testing
- –Free emails carry the Brevo footer, and the daily cap is 300 emails
- –Low-volume tiers have tight contact caps: 5,000 emails a month on Starter or Standard allows only 500 marketing contacts
Moosend
Moosend is a straightforward email marketing tool with unlimited sends, an automation workflow builder, landing pages and forms on a single Pro plan priced by list size. It suits small businesses and ecommerce stores that want automation without a steep learning curve. There is no free plan, transactional email is an add-on, and Moosend's own pricing page does not show the dollar price until you pick a contact tier.
- ✓One Pro plan with unlimited email sends, automation, landing pages and forms
- ✓30-day free trial with unlimited sends for up to 1,000 contacts, no credit card
- ✓Save 15% with biannual billing or 20% with annual billing
- –No permanent free plan after the 30-day trial
- –Transactional email, dedicated IPs, custom reports and SSO are paid add-ons
Side by side
| Brevo | Moosend | |
|---|---|---|
| Brent score | 4.4 | 4.2 |
| Features | 4.5 | 4.2 |
| Ease of use | 4.3 | 4.4 |
| Value | 4.6 | 4.4 |
| Support | 4.0 | 3.9 |
| Price | Free plan; paid from $9/month | 30-day free trial; Pro priced by contact count |
| Free plan | Yes | No |
| Free trial | No | Yes |
| Best for | Small businesses and solopreneurs starting email marketing | Small businesses that want automation without enterprise complexity |
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Compared on Brent Technologies using the same scoring method for both products.